Sales OKR Examples
Objective A: Achieve revenue target of 1 Million $ this quarter
- Key Result 1: Cross-sell the new product to 30% of existing customers
- Key Result 2: Convert 30% of leads generated by the Marketing team
- Key Result 3: Generate 20% of this target through referrals from existing customers
Objective B: Recruit best in class Sales people for the team
- Key Result 1: Hire 1 Sales Manager
- Key Result 2: Hire 3 Assistant Managers
- Key Result 3: Hire 10 Sales Executives
Objective C: Grow Sales through channel partners
- Key Result 1: Onboard 25 channel partners in USA and Canada
- Key Result 2: Train all the newly on-boarded channel partners
- Key Result 3: Monitor and assist channel partners to close at least 10 deals this quarter
Objective D: Pro actively up-sell plans to existing customers
- Key Result 1: Shortlist 20% of the existing customers to target based on usage
- Key Result 2: Contact and convert 30% of the identified customers
- Key Result 3: Automate up-sell emails to all the customers
Objective E: Enter Asian market and set up a Sales team
- Key Result 1: Recruit a Sales Head for Asia and a sales team
- Key Result 2: Partner with 10 channel partners
- Key Result 3: Conduct a launch event in Singapore, Bangkok, Jakarta, Hanoi, Hong Kong and Mumbai
Objective F: Improve the Sales team with training and feedback
- Key Result 1: Establish a Standard Operating Procedure (SOP) for the Sales team
- Key Result 2: Conduct at least 1 sales training session each month
- Key Result 3: Provide analytics data and quantitative feedback every week to the Sales team